Publication Date: 2021/01/09
Abstract: This study tested the Effect of Brand Image And Promotion on Purchasing Decisions And Their Implications for Customer Satisfaction In Aqua Bottled Water. The data collection method was carried out by distributing questionnaires to 130 respondents using Random sampling techniques . The hypothesis presented in Brand Image And Promotion on Purchasing Decisions And Their Implications for Customer Satisfaction In Aqua Bottled Water. Data testing uses using SmartPLS 3.3.2 tests
Keywords: Brand Image, Promotion, Purchasing Decisions and Customer Satisfaction
DOI: No DOI Available
PDF: https://ijirst.demo4.arinfotech.co/assets/upload/files/IJISRT20DEC087.pdf
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