Innovative Business Strategies: Lessons from the World of Theatre Production

Olumide J. Oki1

1

Publication Date: 2024/02/03

Abstract: This research delves into the dynamic intersection of business administration and theatre production, aiming to unearth innovative strategies inspired by the artistic world. The study explores the transferable lessons that businesses can glean from the collaborative and inventive nature of theatre production. The literature review traces the historical evolution of business strategies, establishing the groundwork for the examination of theatre as a rich source of inspiration. Employing a methodology centered on case studies, interviews, and comparative analysis, the research identifies key elements from theatre, such as creativity, collaboration, and risk-taking, that can be strategically applied to the corporate landscape. Through in-depth exploration of successful business strategies influenced by theatre, the study provides practical insights for business leaders seeking to infuse their organizations with a fresh perspective. The findings not only highlight the challenges in implementing theatrical strategies but also present opportunities for overcoming obstacles and optimizing business performance. The recommendations encapsulate actionable steps for integrating theatrical principles into corporate culture and fostering an environment conducive to innovation. This research contributes to the discourse on interdisciplinary approaches to business and encourages further exploration of unconventional sources for a transformed strategies in the dynamic world of business administration.

Keywords: Business Administration, Innovative Business Strategies, Interdisciplinary Approaches, Intersect of Business and Theatre, Organizational Success, Theatre Production.

DOI: https://doi.org/10.5281/zenodo.10612668

PDF: https://ijirst.demo4.arinfotech.co/assets/upload/files/IJISRT24JAN1594.pdf

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