Graph Theory for Business: Applications and Benefits

Rayaprolu ViswaPrasad; Dr Konda Srinivasa Rao1

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Publication Date: 2024/03/08

Abstract: Graph theory, a branch of mathematics focused on network analysis, has transitioned from its theoretical roots into a practical tool with transformative applications in the business world. This paper delves into the core concepts of graph theory, explores its diverse algorithms, and showcases its extensive impact on business decision-making across various domains. By representing entities and their relationships as nodes and edges within a network, graph theory unlocks powerful insights into customer behaviour, supply chains, risk management, and more. This exploration aims to elucidate the significance of graph theory in revolutionizing business practices and optimizing strategies in today's interconnected marketplace.

Keywords: Graph Theory, Network Analysis, Algorithms, Applications, Business Intelligence, Customer Segmentation, Supply Chain Optimization, Risk Management, Project Management.

DOI: https://doi.org/10.5281/zenodo.10796963

PDF: https://ijirst.demo4.arinfotech.co/assets/upload/files/IJISRT24MAR117.pdf

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