Authors :
G.S.Dhanashree, Dr. K. Viswa Sarojini Devi
Volume/Issue :
Volume 4 - 2019, Issue 9 - September
Google Scholar :
https://goo.gl/DF9R4u
Scribd :
https://bit.ly/2AQFIlr
Abstract :
Green products/ eco-friendly products are
products which cause less damage at the time production,
use or disposal. Consumers are more aware in protecting
environment from harmful products. Therefore, they
were more conscious while buying green products. The
present study is attempted to investigate the consumers’
source of awareness towards green products. Primary
data were collected from 150 respondents. Data were
analyzed through percentage analysis and garrett
ranking method.
Keywords :
Awareness, Consumers’, Green Product and Environment.
Green products/ eco-friendly products are
products which cause less damage at the time production,
use or disposal. Consumers are more aware in protecting
environment from harmful products. Therefore, they
were more conscious while buying green products. The
present study is attempted to investigate the consumers’
source of awareness towards green products. Primary
data were collected from 150 respondents. Data were
analyzed through percentage analysis and garrett
ranking method.
Keywords :
Awareness, Consumers’, Green Product and Environment.
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